Austrian Farm Lets You Rent a Cow for the Holidays
Holger Mohr — April 5, 2009 — Marketing
References: kuhforyou.at
The Erath Herb Farm in Austria is offering a unique holiday experience. At their website, you can select one of the farm's cows to be your special holiday companion.
Upon visiting your cow at the Erath Herb Farm, you can consume fresh milk and cheese that's been made from her milk. Between visits, you can catch up with your chosen bovine buddy via webcam. What a great way for children to experience the magic of a holiday farm--and what a neat promotion for the farm!
Upon visiting your cow at the Erath Herb Farm, you can consume fresh milk and cheese that's been made from her milk. Between visits, you can catch up with your chosen bovine buddy via webcam. What a great way for children to experience the magic of a holiday farm--and what a neat promotion for the farm!
Trend Themes
1. Animal Rental - The trend of renting animals, such as cows, for unique experiences, could lead to the disruption of traditional farm business models.
2. Virtual Pet Interaction - Incorporating webcam technology into animal rental experiences could lead to new opportunities for remote pet care services.
3. Sustainable Farm Tourism - Farm businesses that offer unique tourism experiences, such as animal rentals, may tap into the demand for sustainable and eco-friendly travel options.
Industry Implications
1. Agriculture - The agriculture industry can explore opportunities to expand their offerings and appeal to a wider customer base through unique farm experiences, like animal rentals.
2. Tourism - The tourism industry can explore unique and sustainable experiences, like farm stays and animal rentals, to attract customers interested in eco-friendly travel options.
3. Pet Care - The pet care industry could develop new services that leverage webcam technology to offer customer remote interaction with animals for entertainment or emotional support purposes.
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