Ideas
Explore the world's #1 largest database of ideas and innovations, with 480,987 inspiring examples.
Trend Reports
Discover why 1,297 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 103,708 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,297 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 103,708 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,233 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 480,987 cutting edge ideas.

Water-Inspired Rum Recipes

Clean the Sky - Positive Eco Trends & Breakthroughs

The Kraken Rum Presents the Eye-Catching Kraken Water Cocktail

— May 6, 2024 — Marketing
As Mother’s Day approaches, The Kraken Rum presents an enticing option to elevate the occasion — the Kraken Water Cocktail. The recipe is inspired by the idea of indulging in a relaxing bath.

The Kraken Water Cocktail features The Kraken Gold Spiced Rum, Blue Curacao, pineapple juice, coconut water, and fresh lime juice. The beverage promises a refreshing and flavorful experience. The Kraken Gold Spiced Rum is known and celebrated for its rich and complex flavor profile, with notes of caramel, oak, banana bread, and a hint of vanilla. Paired with Blue Curacao, pineapple juice, coconut water, and lime juice, the Kraken Water Cocktail presents a delightful combination of tropical flavors and an unexpected appearance that makes for a vibrant and intriguing presentation.

Whether enjoyed in a rocks glass or playfully served in a bathtub with crushed ice, this cocktail is sure to impress and pamper the mother figures in one's life.

Image Credit: Kraken Rum
Trend Themes
1. Tropical Flavor Combinations - Exploring unique combinations of tropical flavors for innovative cocktail recipes can capture consumer attention and create memorable experiences.
2. Visual Presentation Enhancements - Incorporating unexpected appearances and interactive elements into beverage presentations can elevate the overall drinking experience and foster social media buzz.
3. Sensory-inspired Beverage Concepts - Drawing inspiration from sensory experiences like relaxing baths to create themed cocktail recipes can add a layer of indulgence and intrigue to the beverage industry.
Industry Implications
1. Alcoholic Beverage - The alcoholic beverage industry has the opportunity to innovate with unique flavor profiles and visually appealing presentations to attract a broader consumer base and drive product differentiation.
2. Hospitality and Events - Incorporating sensory elements and themed cocktail creations can enhance guest experiences in the hospitality and events industry, offering a unique selling point for venues and caterers.
3. Social Media Marketing - Utilizing visually striking and experiential beverage concepts for social media campaigns can increase engagement and virality, expanding reach and brand recognition in the digital landscape.
7.2
Score
Popularity
Activity
Freshness