Knuts About Yohji in Ponystep Magazine Spring/Summer 2011
Marissa Brassfield — June 16, 2011 — Fashion
References: fordmodelsblog & designscene.net
Hannelore Knuts' hair finds nearly every angle possible for Knuts About Yohji in Ponystep Magazine Spring/Summer 2011. This editorial, which focuses on designer Yohji Yamamoto, includes styles from recent seasons and vintage separates. Clare Richardson styled Knuts in a somewhat androgynous fashion in some photos by using menswear and creatively working with the model's blonde hair; in others, however, she positively oozes femininity.
Paul Wetherell photographed Knuts About Yohji. The editorial that accompanies the photo shoot was written by Emily King and discusses Yamamoto's background. Sam Hillerby was the hair stylist behind Knuts' hair, while Petros Petrohilos did her makeup.
Ponystep Magazine Spring/Summer 2011 also features the creative talents of photographer's assistants Chris Miller and James Anastasi, fashion assistants Victoria Higgs and Kelly-Ann Hughes, and hair assistant Keiron Roberts.
Paul Wetherell photographed Knuts About Yohji. The editorial that accompanies the photo shoot was written by Emily King and discusses Yamamoto's background. Sam Hillerby was the hair stylist behind Knuts' hair, while Petros Petrohilos did her makeup.
Ponystep Magazine Spring/Summer 2011 also features the creative talents of photographer's assistants Chris Miller and James Anastasi, fashion assistants Victoria Higgs and Kelly-Ann Hughes, and hair assistant Keiron Roberts.
Trend Themes
1. Androgynous Fashion - The use of menswear in the styling of Hannelore Knuts' hair provides an opportunity for disruptive innovation in the fashion industry, blurring traditional gender norms.
2. Vintage-inspired Fashion - The inclusion of vintage separates in the editorial suggests an opportunity for disruptive innovation in the fashion industry by tapping into the growing demand for sustainable and nostalgic fashion.
3. Celebrity-driven Editorials - The collaboration between Hannelore Knuts, Yohji Yamamoto, and Ponystep Magazine highlights the potential for disruptive innovation in the publishing and fashion industries by leveraging the influence and reach of celebrities in editorial content.
Industry Implications
1. Fashion - The editorial's focus on Hannelore Knuts' hairstyles and styles from Yohji Yamamoto's collections presents an opportunity for disruptive innovation in the fashion industry, specifically in hair and clothing design.
2. Publishing - The editorial collaboration between Hannelore Knuts, Yohji Yamamoto, and Ponystep Magazine demonstrates the potential for disruptive innovation in the publishing industry by creating celebrity-driven content that resonates with readers.
3. Beauty - The involvement of hair stylist Sam Hillerby and makeup artist Petros Petrohilos highlights the opportunity for disruptive innovation in the beauty industry, particularly in hairstyling techniques and makeup application.
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