The KLOEZZE Firewood by Supergrau is Perfect for Contemporary Urban Homes
Meghan Young — October 26, 2012 — Art & Design
References: supergrau.de & core77
Contemporary homes that are lucky enough to have working fireplaces may want kindling to match its modern decor; that's where the KLOEZZE Firewood comes in. Perfectly cut into rectangular wooden blocks, the KLOEZZE Firewood will not seem out of place in a person's sophisticated living space. Piled chicly by the hearth or formed into temporary side tables until used, these wooden 'logs' are just what urban homeowners need.
The KLOEZZE Firewood was created by Supergrau, a German-based firm founded by Denis Cegielski, Tobias Welzel und Bjoern Berger. According to the designers, the KLOEZZE Firewood was "born from the unspoilt provocative idea to top off the consumption of the superfluous and to offer a designed firewood, KLOEZZE was created: a loose piece of furniture with system character."
The KLOEZZE Firewood was created by Supergrau, a German-based firm founded by Denis Cegielski, Tobias Welzel und Bjoern Berger. According to the designers, the KLOEZZE Firewood was "born from the unspoilt provocative idea to top off the consumption of the superfluous and to offer a designed firewood, KLOEZZE was created: a loose piece of furniture with system character."
Trend Themes
1. Modern Firewood - Designing and manufacturing firewood that matches contemporary urban homes could be a disruptive innovation opportunity in the lumber industry.
2. Alternative Timber Products - Creating alternative timber products that complement the aesthetic of modern interior design could be a disruptive innovation opportunity in the furniture industry.
3. Sustainable Heating - Developing sustainable heating solutions that are both functional and visually appealing could be a disruptive innovation opportunity in the green energy industry.
Industry Implications
1. Lumber - The lumber industry can expand by creating modern firewood products, capitalizing on modern interior design trends.
2. Furniture - The furniture industry can broaden its products range by developing alternative timber products that complement modern interior design.
3. Green Energy - The green energy industry can tap into the heating solutions market by developing sustainable and visually appealing products that fit well into contemporary homes.
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