Urban Outfitters Revives Military Surplus
Kateryna Topol — August 25, 2010 — Fashion
References: urbanoutfitters
This fall Urban Outfitters gives a whole new meaning to dressing 'khaki casual.' Oversized, long jackets and vests paired with feminine dresses, simple wood chopper shirts or moderately cropped army pants seem to be popping up everywhere in the retail chain.
Warm on the outside cute and cuddly on the inside, this may be one time in the fashion world that you can get away with pairing stilettos with a military boyfriend jacket. Stilettos, however, are not a must for this khaki casual look.
For all of those into comfort and walking in the park there are always lace-up boots and mule oxford flats which offer no less elegance than pumps.
Warm on the outside cute and cuddly on the inside, this may be one time in the fashion world that you can get away with pairing stilettos with a military boyfriend jacket. Stilettos, however, are not a must for this khaki casual look.
For all of those into comfort and walking in the park there are always lace-up boots and mule oxford flats which offer no less elegance than pumps.
Trend Themes
1. Militarized Fashion - The trend of incorporating military elements into everyday outfits presents opportunities for fashion designers to create innovative casual wear that balances utility and style.
2. Gender-blended Fashion - The combination of masculine military styles with feminine fabrics and cuts creates a new trend that offers disruptive innovation possibilities for designers and retailers who can capture this growing market.
3. Sustainability in Fashion - Incorporating unique recycled or upcycled materials into military-inspired fashion could attract consumers looking for eco-friendly yet stylish clothing options.
Industry Implications
1. Fashion and Apparel - The fashion industry can capitalize on the growing demand for military-inspired outfits by creating lines that balance style and function for everyday wear.
2. Retail - Retailers can take advantage of the popularity of military fashion by reviving surplus items and incorporating them into casual wear sold in stores.
3. Sustainable Apparel - The trend of incorporating recycled or upcycled materials into military-inspired fashion presents an opportunity for sustainable fashion brands to offer eco-conscious consumers stylish clothing options that meet their ethical values.
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