K-DEER's Stylish and Eco Fitness Gear Improves Performance
Jana Pijak — January 11, 2016 — Fashion
K-DEER's range of high-performance leggings is both comfortable and stylish. Handmade from an eco-friendly knit fabric, the fitness-focused garments are ideal for runners, dancers and those practicing yoga. These light-weight and moisture-wicking leggings keep their wearer cool during summer weather and insulated during cooler months that call for more thermal garments.
K-DEER creates high-performance garments that fuse style with functionality and are designed for maximum comfort. In addition to their comfortable stretch fabric, each pair boasts a signature flat front design that offers a more flattering female fit than most competing brands on the market.
These stylish leggings hug a woman's curves without restricting the body, making them ideal for high flexibility workouts like yoga classes and ballet-inspired barre sessions.
K-DEER creates high-performance garments that fuse style with functionality and are designed for maximum comfort. In addition to their comfortable stretch fabric, each pair boasts a signature flat front design that offers a more flattering female fit than most competing brands on the market.
These stylish leggings hug a woman's curves without restricting the body, making them ideal for high flexibility workouts like yoga classes and ballet-inspired barre sessions.
Trend Themes
1. Eco-friendly Activewear - Opportunity for companies to create stylish and high-performance activewear while prioritizing sustainability.
2. Functional Fashion - Potential for brands to merge style and functionality in activewear, offering garments that are both fashionable and optimized for performance.
3. Flexible Workout Apparel - Disruptive innovation opportunity for companies to design leggings that provide comfort, freedom of movement, and support for high flexibility workouts like yoga and barre.
Industry Implications
1. Athleisure - The athleisure industry can leverage the trend of fashionable high-performance leggings by creating versatile and stylish activewear that blurs the line between athletic wear and everyday clothing.
2. Sustainable Fashion - There is an opportunity for the sustainable fashion industry to further develop eco-friendly activewear, such as high-performance leggings made from recycled materials, reducing environmental impact.
3. Fitness Retail - Fitness retailers can capitalize on the trend by offering a range of fashionable, functional, and comfortable leggings that cater to different fitness activities and provide a satisfying customer experience.
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