Casetify Creates Public Displays for Journey to Re/Birth
Amy Duong — May 16, 2024 — Art & Design
References: casetify.cn & dezeen
Electronics accessory brand Casetify launches a series of public art installations in five cities which is joining the brand's Journey to Re/Birth campaign for this year's Earth Month initiatives. The installations will take place in the US, Australia, Thialand, China, and South Korea. It uses recycled phone cases as the main material for the art designs which have been collected by the brand's RE/Casetify upcycling program.
Design studio Wade and Leta kick it off with a table and stool which is on display at the Devoción Cafe in Brooklyn. Casetify explains, "All of these are part of the brand's ongoing efforts to make sure the end of any phone case is the beginning of a new one in all possible ways." The studio continues, "We characterise the creation of the texture on the pieces as a water-based plaster with granulated plastic case pieces mixed in."
Image Credit: Casetify
Design studio Wade and Leta kick it off with a table and stool which is on display at the Devoción Cafe in Brooklyn. Casetify explains, "All of these are part of the brand's ongoing efforts to make sure the end of any phone case is the beginning of a new one in all possible ways." The studio continues, "We characterise the creation of the texture on the pieces as a water-based plaster with granulated plastic case pieces mixed in."
Image Credit: Casetify
Trend Themes
1. Upcycled Art Installations - Art installations leveraging recycled materials promote sustainability and creative reuse in public spaces.
2. Eco-friendly Consumer Products - Consumer products designed with end-of-life upcycling offer a responsible approach to minimizing electronic waste.
3. Sustainable Design Initiatives - Design initiatives focused on sustainability highlight innovative ways to incorporate recycled materials into everyday objects.
Industry Implications
1. Art and Design - The integration of recycled materials into art and design pushes the boundaries of traditional aesthetics and sustainability.
2. Consumer Electronics - Consumer electronics brands that adopt eco-friendly practices can appeal to environmentally conscious customers and reduce waste.
3. Sustainable Fashion and Accessories - The trend towards using upcycled materials in fashion and accessories presents new market opportunities for eco-conscious products.
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