The Jojo Messenger Tote Bag is Made for Cyclists
Felicia Moursalien — December 6, 2011 — Fashion
References: jojomessenger & selectism
Having the perfect bag while cycling in major cities is not the easiest task but the Jojo Messenger tote bag designed by Pascal Sauzet and Nicholas Goubert is the solution to the problem. The two French cyclists wanted to bring practicality, durability and style to the messenger bag and they have done exactly that; the bag is handmade in their home town from Cordura 1100. Perfect for rainy days on your velib in Paris, the material is waterproof. Made also with vegetable-tanned leather, the Jojo Messenger tote bag is designed to be comfortable for cycling.
This bag is perfect for cyclists around the world who have an awkward time with their purses or backpacks. When carrying laptops around in their purses, they are often exposed to the elements when not riding on a perfect day. This Jojo Messenger tote bag is perfect.
This bag is perfect for cyclists around the world who have an awkward time with their purses or backpacks. When carrying laptops around in their purses, they are often exposed to the elements when not riding on a perfect day. This Jojo Messenger tote bag is perfect.
Trend Themes
1. Cycling-friendly Bags - The trend of designing bags specifically for cyclists presents an opportunity for disruptive innovation in accessories industry.
2. Waterproof Bags - The trend of developing bags with waterproof material offers an opportunity for disruptive innovation in the apparel and accessory industry.
3. Handmade Bags - The trend of handmade bags provides an opportunity for disruptive innovation in the luxury accessory industry.
Industry Implications
1. Apparel Accessories - There is an opportunity for disruptive innovation in apparel accessories industry to design waterproof and comfortable bags specifically for cyclists.
2. Luxury Accessories - The trend of handmade bags presents an opportunity for disruptive innovation in the luxury accessory industry, catering to cycling professionals and enthusiasts.
3. Sports Accessories - Developing cycling-friendly and waterproof bags presents an opportunity for disruptive innovation in sports accessories industry for cyclists and outdoor enthusiasts alike.
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