JESS3 Makes QR Codes Works of Art
Susan Keefe — November 11, 2011 — Art & Design
References: jess3 & digitalbuzzblog
Digital artist JESS3 injects a little personality and color into the usually drab and uninteresting QR codes. Showing the tech-savvy world that code need not be visually boring, JESS3 has successfully transformed these codes into works of art. Astonishingly all of JESS3's pieces are fully functional and will perform the same operations that a sombre black and white QR code will.
This type of styling could open up a wealth of marketing possibilities, offering brands the ability to integrate QR codes into packaging designs in a more attractive manner. In a market place hopelessly drawn to interesting aesthetics a company simply cannot afford to be run-of-the-mill and boring. JESS3's work gives corporations the promise of visually appealing and tech-savvy branding.
Vibrantly hypnotic and fully functional, these QR codes are beautiful enough to hang on your lucky walls.
This type of styling could open up a wealth of marketing possibilities, offering brands the ability to integrate QR codes into packaging designs in a more attractive manner. In a market place hopelessly drawn to interesting aesthetics a company simply cannot afford to be run-of-the-mill and boring. JESS3's work gives corporations the promise of visually appealing and tech-savvy branding.
Vibrantly hypnotic and fully functional, these QR codes are beautiful enough to hang on your lucky walls.
Trend Themes
1. Colorful QR Codes - The trend of injecting personality and color into QR codes opens up marketing possibilities for brands to integrate visually appealing codes into packaging designs.
2. Tech-savvy Branding - The trend of visually appealing QR codes offers corporations the opportunity to enhance their branding with a combination of aesthetics and technology.
3. Artistic Digital Transformations - The trend of turning QR codes into works of art showcases the creative potential of digital artists and provides disruptive innovation opportunities in the art and design industry.
Industry Implications
1. Packaging Design - The trend of integrating visually appealing QR codes into packaging designs creates disruptive innovation opportunities for the packaging industry.
2. Marketing and Advertising - The trend of colorful and visually appealing QR codes offers disruptive innovation opportunities for marketing and advertising agencies to create more engaging and interactive campaigns.
3. Digital Art and Design - The trend of transforming QR codes into works of art presents disruptive innovation opportunities for digital artists and designers to explore new ways of combining technology and aesthetics.
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