Ideas
Explore the world's #1 largest database of ideas and innovations, with 477,692 inspiring examples.
Trend Reports
Discover why 1,285 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 107,665 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,285 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 107,665 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,232 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 477,692 cutting edge ideas.

Japanese Generation Gap

Clean the Sky - Positive Eco Trends & Breakthroughs

Oyako (Bruce Osborn's Photo Life Project)

— February 11, 2007 — Lifestyle
Take a look at the picture. Can you tell who is the mother and who is the daughter? Let me give you a hint: the mother is a Japanese rock star. The daughter is a highschooler. Got it? Keep reading and I will tell you the answer at the end of this post.

Bruce Osborn, a famous photographer, has spent more than 25 years in Japan, taking pictures of Japanese families in a quest for trying to picture the generation gap in Japanese families and society. In his lifelong project, you can see beautiful pictures of parents and sons together, ranging from a pet shop owner and his pon star daughter, our pictured rock star singer and her teenage daughter, a sumo wrestler and his son, also sumo wrestler... there are dozens of beautiful pictures with their stories behind, trying to illustrate the changes produced in just one generation.

Bruce Osborn has committed most of his life to this project, and I am sure in coming decades, this project will be reknowned and acclaimed as a reference in the culture and social trends and studies worldwide.

If you want to take a look at the webpage of this amazing project, just follow the source link at the end of this post. Now, let me tell you the answer you were waiting for: mom is on the left, daughter on the right side. Did you guessed it right? I failed!
Trend Themes
1. Generation Gap Evolution - Photographer Bruce Osborn's Oyako (Parent and Child) photo project showcases evolving Japanese generation gaps more than two decades apart.
2. Family Portrait Beyond Borders - Photographers can document intergenerational gaps of families around the world to capture significant changes that occur over time.
3. Growing Value of Generational Insight - Parents and child advocacy groups, as well as sociologists, marketers, and historians, can get crucial insights on age-related differences and tackle issues like aging, inheritance, and cross-cultural communications.
Industry Implications
1. Photography - There is an opportunity for photographers to document and interpret the evolution of families to create a valuable cultural reference.
2. Social Research - Professionals in sociology and related areas can use such ongoing visual projects to study generational trends and social and cultural issues over time.
3. Marketing Research - This project can inspire marketers to examine intergenerational attitudes and opinions to create strategies that appeal to various age groups.
1.2
Score
Popularity
Activity
Freshness