The James Long Divine Jumpers Series Features Over-the-Top Graphics
Jana Pijak — August 29, 2013 — Marketing
References: jameslonguk & fuckingyoung.es
The James Long “Divine” Jumpers collection highlights a retro glam rock aesthetic. These pieces of expressive knitwear from the designer's Fall/Winter 2013 line pay tribute to legendary drag performer and John Waters' muse Harris Glenn Milstead who is also known as 'Divine'.
Featuring two different designs, this knitwear set includes a black hand-knitted sweater with a green and brown graphic motif while the other boasts a brown base color with geometric sleeves, leather accents and a hand-embroidered image of the iconic drag icon.
Both of these sweaters from the James Long “Divine” Jumpers collection pay tribute to inspirations from the edgy designer's past. The garments also introduce a new generation of fashion lovers to the revolutionary and talented performer.
Featuring two different designs, this knitwear set includes a black hand-knitted sweater with a green and brown graphic motif while the other boasts a brown base color with geometric sleeves, leather accents and a hand-embroidered image of the iconic drag icon.
Both of these sweaters from the James Long “Divine” Jumpers collection pay tribute to inspirations from the edgy designer's past. The garments also introduce a new generation of fashion lovers to the revolutionary and talented performer.
Trend Themes
1. Glam-rock Fashion - Opportunity for disruptive innovation: Create a line of urban glam-rock clothing that combines retro aesthetics with modern design elements.
2. Expressive Knitwear - Opportunity for disruptive innovation: Develop a collection of knitwear that features bold graphics and artistic designs for a unique fashion statement.
3. Drag-inspired Fashion - Opportunity for disruptive innovation: Design a line of clothing that pays homage to drag performers and introduces their inspiring style to mainstream fashion.
Industry Implications
1. Fashion - Opportunity for disruptive innovation: Incorporate over-the-top graphics and retro glam-rock aesthetics into mainstream fashion to attract a new generation of fashion lovers.
2. Knitwear - Opportunity for disruptive innovation: Experiment with unconventional knitwear designs that combine different materials and intricate embroideries for a fresh and avant-garde look.
3. Drag Culture - Opportunity for disruptive innovation: Collaborate with drag performers and designers to create a line of clothing that captures the essence of drag culture and brings it into the mainstream fashion industry.
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