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Sophisticated Beachwear Lookbooks

Clean the Sky - Positive Eco Trends & Breakthroughs

The J. Crew July 2014 Catalog Stars Models Ieva and Clement

— June 23, 2014 — Fashion
While some men and women are trying to relive their youth this summer with multi-hued hairstyles, skimpy swimwear and more, the J. Crew July 2014 lookbook shows the world that not everyone has to follow suit. Instead, sophisticated basics are available that will make both look just as sexy in an age-appropriate way. Classy not trashy is a motto many should embrace.

Shot on location by the sand and surf, the J. Crew July 2014 lookbook stars model Ieva Laguna alongside male model Clément Chabernaud. Both are go from summery office outfits to a more casual beach wardrobe and then, of course, some colorful swimsuits. Refined yet sassy, the looks will appeal to many men and women.
Trend Themes
1. Sophisticated Beachwear - Opportunity for innovative designs that combine elegance and sexiness in age-appropriate swimwear.
2. Classy Basics - Potential for creating fashionable and timeless clothing pieces that are suitable for both office and casual beach settings.
3. Refined Swimwear - Disruptive innovation opportunity in the swimwear industry by offering colorful swimsuits that are both sophisticated and stylish.
Industry Implications
1. Fashion - The fashion industry can explore new designs and clothing lines that embrace sophistication and class in beachwear.
2. Swimwear - Opportunity for swimwear brands to incorporate refined and elegant designs in their product offerings.
3. Retail - Retailers can cater to consumers looking for age-appropriate and stylish clothing options that can transition between office and beach settings.
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