Greg Ponesse — March 28, 2006 — Social Good
References: alqudsjeans & news.yahoo
They're high around the waist, wide around the leg and have lots of pockets for holding watches, bracelets, glasses and other knickknacks.
A new line of jeans designed by a small company in northern Italy caters to Muslims seeking to stay comfortable while they pray.
The bagginess is to ensure the wearer avoids stiffness while bending down repeatedly during prayers. The pockets are for holding all the accessories Muslims have to take off while they worship. And the jeans have green seams — because green is the sacred color of Islam. (Yahoo News)
From the Company:
I am AL QUDS jeans, the jeans of choice for Islam as the inspiration comes from here and it is to this world that they refer.
The precious stimuli and suggestions that come from the sacred Arab World and from ordinary, every day life are captured and brought to fruition in AL QUDS jeans satisfying the needs of a couture fashion line which arises from the most "cultural" gesture of the street: jeans made to pray in, jeans for those who choose a different path. It is a wider concept because it is a step made for the World, seductive original and distinguished.
This line is therefore serious, looked for with discretion, natural elegant and not ostentatious. This is reflected in the care and attention to detail, from the denim material to the design which offers the comfort necessary for everyday wear.
A new line of jeans designed by a small company in northern Italy caters to Muslims seeking to stay comfortable while they pray.
The bagginess is to ensure the wearer avoids stiffness while bending down repeatedly during prayers. The pockets are for holding all the accessories Muslims have to take off while they worship. And the jeans have green seams — because green is the sacred color of Islam. (Yahoo News)
From the Company:
I am AL QUDS jeans, the jeans of choice for Islam as the inspiration comes from here and it is to this world that they refer.
The precious stimuli and suggestions that come from the sacred Arab World and from ordinary, every day life are captured and brought to fruition in AL QUDS jeans satisfying the needs of a couture fashion line which arises from the most "cultural" gesture of the street: jeans made to pray in, jeans for those who choose a different path. It is a wider concept because it is a step made for the World, seductive original and distinguished.
This line is therefore serious, looked for with discretion, natural elegant and not ostentatious. This is reflected in the care and attention to detail, from the denim material to the design which offers the comfort necessary for everyday wear.
Trend Themes
1. Comfortable Praying Attire - Designing clothing specifically for religious practices can cater to the unique needs of different religious communities.
2. Cultural-inspired Fashion - Integrating cultural elements into fashion can create niche markets and provide unique offerings.
3. Inclusive Fashion - Creating inclusive fashion options that cater to diverse religious and cultural practices can tap into new customer segments.
Industry Implications
1. Fashion - The fashion industry can explore opportunities to design specialized clothing for specific religious and cultural practices.
2. Apparel Manufacturing - Apparel manufacturers can collaborate with religious communities to create custom-made garments that meet their unique requirements.
3. Religious Products - The religious products industry can expand its offerings to include clothing and accessories designed specifically for different religious practices.
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