DIY iPod Cigarette Case
TrendHead — November 23, 2008 — Art & Design
References: tulipsociety & boingboing.net
If you have an old iPod lying about, why not turn it into a flashy cigarette case? That's exactly what UTT student Tara did after inadvertently dropping her iPod from an outdoor bench and breaking it.
Perhaps this is a new market opening for Apple. The Apple tech geniuses are so friendly, they might help smokers out with an in-store cigarette case upgrade. Why not?
Implications - One of the best ways a company can create a strong connection with its consumers is by soliciting user-submitted images that they can display on their social media pages. By displaying these contributions, the brand establishes itself as a company that values the opinions of its fan base.
Perhaps this is a new market opening for Apple. The Apple tech geniuses are so friendly, they might help smokers out with an in-store cigarette case upgrade. Why not?
Implications - One of the best ways a company can create a strong connection with its consumers is by soliciting user-submitted images that they can display on their social media pages. By displaying these contributions, the brand establishes itself as a company that values the opinions of its fan base.
Trend Themes
1. Retro Gadget Revival - Companies can tap into the nostalgia trend and invest in reviving retro gadgets, creating a new market for fans of vintage tech.
2. DIY Upcycling - The rise of DIY culture presents opportunities for businesses to provide tools and materials for consumers to upcycle and repurpose old gadgets.
3. Collaborative Innovation - Brands can engage with their customers and promote innovation by soliciting user-submitted designs for product upgrades and accessories.
Industry Implications
1. Consumer Electronics - Companies in the consumer electronics industry can explore new markets by reviving and repurposing old gadgets in creative ways.
2. DIY and Craft - Businesses in the DIY and craft industry can offer products and services to enable consumers to upcycle and customize their gadgets.
3. Social Media Marketing - Brands can establish strong connections with their customers and promote user-generated content by soliciting user-submitted designs for product upgrades and accessories.
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