Bentley Offers Owners Access to a Suite at the St. Regis Istanbul Hotel
Michael Hemsworth — March 15, 2016 — Autos
References: bentleymotors & bentleymotors
Those who foray into Bentley ownership might be getting a luxury vehicle, but they're also gaining access to a series of private suites like the one at the St. Regis Istanbul Hotel.
The luxury suite is outfitted with everything from a wet bar stocked with premium libations, to a hand-carved humidor filled with cigars to enjoy. The design of the St. Regis Istanbul Hotel suite is focused on Bentley in every respect. Aside from minor detailing, the room is outfitted with seatbelt details on the drapes and a bar that's designed after the brand logo itself.
One of many locations available for Bentley owners, the suite helps to uphold the lifestyle associated with ownership of the brand's vehicles in a demure way.
The luxury suite is outfitted with everything from a wet bar stocked with premium libations, to a hand-carved humidor filled with cigars to enjoy. The design of the St. Regis Istanbul Hotel suite is focused on Bentley in every respect. Aside from minor detailing, the room is outfitted with seatbelt details on the drapes and a bar that's designed after the brand logo itself.
One of many locations available for Bentley owners, the suite helps to uphold the lifestyle associated with ownership of the brand's vehicles in a demure way.
Trend Themes
1. Luxury Brand Partnerships - Luxury car brands partnering with high-end hotels to offer exclusive suites to their customers present opportunities for disruptive innovation in the hospitality industry.
2. Branded Experiences - Creating branded hotel suites that embody the essence of a luxury car brand opens up possibilities for disruptive innovation in the hospitality sector, allowing for unique and immersive experiences.
3. Incorporating Brand Aesthetics - Designing hotel suites that incorporate the design elements and aesthetics of a luxury car brand provides opportunities for disruptive innovation in the interior design industry, pushing boundaries and appealing to discerning customers.
Industry Implications
1. Luxury Automotive - Luxury car brands can explore disruptive innovation opportunities by partnering with high-end hotels and offering exclusive suites, creating a unique ownership experience for their customers.
2. Hospitality - High-end hotels can leverage partnerships with luxury car brands to offer exclusive suites, creating a novel and luxurious experience for their guests and opening doors for disruptive innovation in their industry.
3. Interior Design - Incorporating the design elements and aesthetics of luxury car brands into hotel suites holds potential for disruptive innovation in the interior design industry, providing a fresh and unique approach to luxury accommodations.
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