Gadget Sweatshirt
References: ipodhoodie
Does your iPod need a wardrobe makeover? If you're bored with your current gadget skins, consider the iPod Hoodie!
The fashionable covering looks just like the hoodies you wear, they're even made out of real sweat shirt material. The iHoodies come in shapes compatible with the ipod Touch, Nano, Video Nano and iPod mini, and cost between £9.99 and £10.99 or about $20.
Implications - When the decision to indulge in expensive gadgets is made, consumers start to look towards ways to ensure the longevity and protection of their new products. Companies that retail high-priced items should consider the opportunity to cash in on the common consumer fear of damaging an expensive purchase. By introducing protective packaging, all companies can have the opportunity to experience the highly lucrative benefits of up-selling.
The fashionable covering looks just like the hoodies you wear, they're even made out of real sweat shirt material. The iHoodies come in shapes compatible with the ipod Touch, Nano, Video Nano and iPod mini, and cost between £9.99 and £10.99 or about $20.
Implications - When the decision to indulge in expensive gadgets is made, consumers start to look towards ways to ensure the longevity and protection of their new products. Companies that retail high-priced items should consider the opportunity to cash in on the common consumer fear of damaging an expensive purchase. By introducing protective packaging, all companies can have the opportunity to experience the highly lucrative benefits of up-selling.
Trend Themes
1. Protective Packaging - Companies can capitalize on the consumer fear of damaging expensive purchases by introducing protective packaging.
2. Longevity and Protection - Consumers seek ways to ensure the longevity and protection of their expensive gadgets.
3. Up-selling Opportunities - Retailers of high-priced items can benefit from up-selling by offering additional protective accessories.
Industry Implications
1. Retail - Retailers can introduce protective packaging for high-priced items to capitalize on consumer demand.
2. Fashion - Fashion industry can explore the potential of creating trendy protective coverings for gadgets.
3. Consumer Electronics - Consumer electronics industry can develop innovative protective accessories to enhance the longevity of expensive gadgets.
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