
Hyundai Introduces the New INTEROID EV Influenced by Gaming
South Korean company Hyundai introduces a look at its new INTEROID EV, which is an electric car that is fully designed with inspiration from video games. It even features a pixelated design aesthetic further supported by a power-packed performance to elevate its functions. The team unveils a special teaser video to excite fans alike along with images that will follow with a full reveal next month at the Seoul Mobility Show.
The car is based on the affordable INSTER electric sub-compact and the brand describes it as "funky, youthful, and muscular nature." The exterior has a lot of playful details including the flared wheels with air vents, pixelated headlights, an aggressive spoiler at the back, and a roof scoop.
Image Credit: Hyundai
The car is based on the affordable INSTER electric sub-compact and the brand describes it as "funky, youthful, and muscular nature." The exterior has a lot of playful details including the flared wheels with air vents, pixelated headlights, an aggressive spoiler at the back, and a roof scoop.
Image Credit: Hyundai
Trend Themes
1. Gamified Vehicle Design - Vehicles inspired by video game aesthetics symbolize a shift towards more engaging and personalized automotive design.
2. Pixelated Aesthetic in Automotive - The adoption of pixelated designs in vehicles reflects a trend towards blending digital culture with traditional manufacturing processes.
3. Seamless Digital-automotive Integration - The integration of video game design elements into electric vehicles showcases a convergence of the gaming and automotive industries, offering new immersive consumer experiences.
Industry Implications
1. Automotive Manufacturing - The automotive industry is experiencing disruptive change as it incorporates elements from the gaming sector, enabling unique vehicle personalization.
2. Electric Vehicles - Electric vehicles with design influences from gaming can capture a youthful market and rejuvenate interest in sustainable transportation.
3. Video Game Design - Video game design principles crossing over into physical product development signify growing opportunities for collaboration between digital and industrial designers.
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