The Insight Peace Candle Mimics Prayer Hand Motions
Jordy E — January 17, 2013 — Art & Design
References: insight51 & nylonguysmagazine.tumblr
The Insight Peace Candle is modeled after classic prayer poses. The fingers come together and point upwards here, much as one might do before bed or during the morning.
This Australian brand is directed by the creative expertise of Steve Gorrow. Gorrow has unveiled an entire collection of unusual candles by way of the Insight label, many of which are marketed as at-home art pieces.
In addition to pushing the boundaries between interior design wares and the fashion industry via this devotional votive, he has also placed the word 'hate' alongside the front of the ivory hands. This puts its religious themes into question, adding a rebellious tone to what would otherwise be thought of as an entirely sacred line.
This Australian brand is directed by the creative expertise of Steve Gorrow. Gorrow has unveiled an entire collection of unusual candles by way of the Insight label, many of which are marketed as at-home art pieces.
In addition to pushing the boundaries between interior design wares and the fashion industry via this devotional votive, he has also placed the word 'hate' alongside the front of the ivory hands. This puts its religious themes into question, adding a rebellious tone to what would otherwise be thought of as an entirely sacred line.
Trend Themes
1. Prayer-inspired Candles - Creating candles that mimic prayer hand motions provides a unique and devotional experience.
2. At-home Art Pieces - Marketing candles as at-home art pieces blurs the line between interior design wares and the fashion industry.
3. Rebellious Religious Themes - Adding rebellious elements, such as the word 'hate', to religious-themed candles challenges traditional notions and sparks intrigue.
Industry Implications
1. Home Decor - The prayer-inspired candles can disrupt the home decor industry by offering unique and engaging products.
2. Fashion - Blurring the line between interior design wares and the fashion industry opens up opportunities for collaboration and innovative products.
3. Art - Marketing candles as at-home art pieces creates a new market segment for artists and expands the art industry's reach.
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