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Functional Immunity-Boosting Beverages

Clean the Sky - Positive Eco Trends & Breakthroughs

The Nouri Inner Immune Immunobiotic Beverage is Flavorful

— April 21, 2022 — Marketing
The Nouri Inner Immune immunobiotic beverage is positioned as a first-to-market product from the brand for the US focused on supporting the immune system with a range of functional ingredients.

The drink is formulated with Immuno-LP20, l-glutamine, prebiotics, vitamins and minerals to help support proper gut health on a daily basis. The drink is free from calories, sugar and carbonation with a formula that is specifically targeted towards the gut where 70% of the body's immune cells are situated.

The Nouri Inner Immune immunobiotic beverage boasts an accessible profile thanks to a price point of $2.99 per can or $35.88 per pack of 12. The drink comes in three flavors including Blackberry Lemon, Orange Zest and Watermelon Lime.
Trend Themes
1. Immune-boosting Beverages - Functional beverages formulated with immune-boosting ingredients are becoming more popular as consumers prioritize their health and wellness.
2. Gut Health Support - Beverages formulated with prebiotics and other gut-supporting ingredients are gaining traction in the functional beverage market.
3. Affordable Functional Beverages - Brands offering functional beverages at an accessible price point are disrupting the market and appealing to cost-conscious consumers.
Industry Implications
1. Beverage Industry - The beverage industry has an opportunity to meet the growing demand for functional drinks that support immune health.
2. Health and Wellness Industry - Companies in the health and wellness industry can capitalize on the trend by developing and marketing their own functional immune-boosting drinks.
3. Retail Industry - Retailers can benefit from offering a wider range of affordable functional drinks targeted towards consumers looking to support their health and wellness.
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