Sennheiser and Karma Automotive Will Create an In-Car Audio System
Daniel Johnson — August 7, 2019 — Autos
References: en-us.sennheiser & engadget
Sennheiser has announced that it will collaborate with Karma Automotive to produce an in-car audio system. For this project, Sennheiser will integrate its loudspeaker as well as microphone technology into the cars. The in-car audio system will use Ambeo sound technology, which was developed by Sennheiser and features 3D sound virtualization capabilities. The system is able to use either 3D audio or other sources to produce a 3D playback for listeners. The Ambeo audio system was initially revealed at CES in 2018.
The new audio system works by utilizing multi-channel speakers as well as a subwoofer. The system will use headrests in the car as an additional location for speakers. Also included in the design are two microphones that will enhance in-car calling capabilities.
Image Credit: Sennheiser
The new audio system works by utilizing multi-channel speakers as well as a subwoofer. The system will use headrests in the car as an additional location for speakers. Also included in the design are two microphones that will enhance in-car calling capabilities.
Image Credit: Sennheiser
Trend Themes
1. In-car Audio Systems - The collaboration between Sennheiser and Karma Automotive to produce an in-car audio system presents opportunities for disruptive innovation in car entertainment and audio technology.
2. 3D Sound Virtualization - The integration of Sennheiser's Ambeo sound technology into the in-car audio system opens up possibilities for disruptive innovation in immersive audio experiences.
3. Enhanced Calling Abilities - The addition of two microphones to the in-car audio system for enhanced calling capabilities suggests disruptive innovation opportunities in hands-free communication technology for cars.
Industry Implications
1. Automotive - The collaboration between Sennheiser and Karma Automotive to create an in-car audio system demonstrates disruptive innovation potential in the automotive industry.
2. Audio Technology - The integration of Sennheiser's loudspeaker and microphone technology into cars presents disruptive innovation opportunities in the audio technology industry.
3. Telecommunications - The enhancement of in-car calling capabilities through the addition of two microphones in the audio system indicates disruptive innovation possibilities in the telecommunications industry.
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