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Rattlesnake Sneakers

Clean the Sky - Positive Eco Trends & Breakthroughs

The In4mation x Vans Chukka Low ‘Rattles' are Dangerously Stylish

— January 9, 2012 — Fashion
The latest pair of shoes to take on the reptilian theme is the In4mation x Vans Chukka Low ‘Rattles’ which will bring an air of exoticness to streetwear.

Perhaps what sets the In4mation x Vans Chukka Low ‘Rattles’ sneakers apart is that the pattern actually stays true to the reptile. Most uppers are usually decked in a vibrant hue, but this model goes with the natural clean-cut look. Contrasting the snakeskin pattern is the white sole and laces which adds a bit of vibrancy to the tone of the design. As a nod to the theme, both insoles feature an image of the rattlesnake.

These sneakers are extremely limited in number with only 200 available. It'll be released on January 13 2012, In4mation's new retail/gallery space called The Human Imagination.
Trend Themes
1. Reptilian-themed Sneakers - Opportunity for brands to create unique and exotic footwear designs using reptilian patterns.
2. Limited Edition Releases - Creating scarcity and exclusivity by producing a limited number of products.
3. Streetwear Fashion - Growing demand for streetwear fashion with unique and eye-catching designs.
Industry Implications
1. Footwear - Innovation opportunities in creating reptilian-themed sneakers with unique designs.
2. Fashion - Brands can capitalize on the trend of limited edition releases to drive sales and create exclusivity.
3. Retail - Retailers can showcase limited edition releases in unique retail spaces to create a sense of excitement and allure.
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