Ideas
Explore the world's #1 largest database of ideas and innovations, with 478,988 inspiring examples.
Trend Reports
Discover why 1,288 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 104,725 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,288 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 104,725 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,232 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 478,988 cutting edge ideas.

Bizarre Science Awards

Clean the Sky - Positive Eco Trends & Breakthroughs

The Ig Nobel Prize Goes to Diet Coke Spermicide

— October 4, 2008 — Eco
The winners of my favorite awards, the Ig Nobel Awards, have been released. A researcher who figured out that Diet Coke explodes sperm is a top Ig Nobel winner. Ig Nobel also honored a group of scientists who discovered that people will happily eat stale chips if they crunch loudly.

Other Ig Nobel winners included physicists who found out that anything that can tangle will tangle, and a team of biologists who ascertained that dog fleas jump farther than cat fleas.

The Ig Nobel awards honor goofy research that contains real scientific results. They are meant as a humorous alternative to the deadly serious Nobel Awards. Both offer awards in the categories of chemistry, physics, economics, literature and peace; the Ig Nobel prizes also honor achievements in public health, engineering, biology, and interdisciplinary research. Awarded by the editors of the Annals of Improbable Research, a scientific humor magazine, the prizes are based on actual published research.
Trend Themes
1. Humorous Scientific Research - There is a growing trend in the field of scientific research towards conducting studies that are both humorous and informative.
2. Alternative Awards - The Ig Nobel Awards are gaining popularity as an alternative to the prestigious Nobel Awards, honoring unconventional and quirky research.
3. Interdisciplinary Research - The Ig Nobel Awards recognize the importance of interdisciplinary research that combines multiple fields of study.
Industry Implications
1. Science and Research - The field of science and research can benefit from embracing a more light-hearted approach to studying serious topics.
2. Media and Entertainment - The Ig Nobel Awards provide opportunities for media and entertainment companies to explore humorous and engaging content related to scientific research.
3. Education and Publishing - The Ig Nobel Awards can inspire educational institutions and publishers to support and promote unconventional research and scientific humor.
4
Score
Popularity
Activity
Freshness