The Hypervenom Liquid Diamond Pack Inspires Kids to Express Themselves
Rahul Kalvapalle — February 23, 2015 — Fashion
References: news.nike & unisportstore
This edition of the Nike Hypervenom Liquid Diamond Pack is designed to encourage young footballers to express themselves both on the field of play and in their daily lives, taking the cue from Brazil and FC Barcelona superstar Neymar. Not only does Neymar not shy away from trying extravagant things on the field and delighting his fans -- and frustrating his opponents -- he is also flashy off the pitch, and it is this free spirit that the collection hopes to invoke in young footballers.
Each shoe in this junior edition of the Nike Hypervenom Liquid Diamond Pack is inspired by the colorways of the main adult-sized boots. Like those boots, the boots in this pack feature colorful accents that symbolize Neymar's personality, free spirit and desire to express himself on and off the pitch.
Each shoe in this junior edition of the Nike Hypervenom Liquid Diamond Pack is inspired by the colorways of the main adult-sized boots. Like those boots, the boots in this pack feature colorful accents that symbolize Neymar's personality, free spirit and desire to express himself on and off the pitch.
Trend Themes
1. Youthful Soccer Boots - Disruptive innovation opportunity: Create soccer boots specifically designed for young players that encourage self-expression and creativity on and off the field.
2. Expressive Football Gear - Disruptive innovation opportunity: Develop a line of football gear that incorporates colorful accents and unique designs to inspire young players to express themselves.
3. Celebrity-inspired Sportswear - Disruptive innovation opportunity: Design a collection of sportswear for kids that takes cues from popular athletes and aims to invoke their spirit and style.
Industry Implications
1. Sports Apparel - Disruptive innovation opportunity: Create a new line of sports apparel specifically for young athletes that promotes self-expression and individuality.
2. Youth Sporting Goods - Disruptive innovation opportunity: Develop innovative and stylish sporting goods for children that encourage creativity and confidence.
3. Children's Fashion - Disruptive innovation opportunity: Revolutionize the children's fashion industry by offering trendy and expressive clothing options inspired by sports and athletes.
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