The IKEA KRYDDA/VÄXER Series Enables Soil-Free Gardening
Michael Hemsworth — March 14, 2016 — Marketing
References: ikea & contemporist
Being that hydroponic systems are a great way to grow lots of greenery in a small amount of space, the new IKEA KRYDDA/VÄXER series is a natural progression for the brand.
The IKEA KRYDDA/VÄXER series consists of starter plugs that are used to keep the seeds you're growing moist. From here, the growing seeds are then transplanted to pots filled with pumice stones (pumice stones naturally keep water surrounding the unit). From here, the frame that comes with the hydroponic systems provides 24/7 light to allow for maximum growth.
Although the availability of the IKEA KRYDDA/VÄXER series is not yet known, it's sure to be a hit with a variety of consumers. A lack of outdoor space has many urban consumers looking for alternative gardening innovations, which the series helps satisfy.
The IKEA KRYDDA/VÄXER series consists of starter plugs that are used to keep the seeds you're growing moist. From here, the growing seeds are then transplanted to pots filled with pumice stones (pumice stones naturally keep water surrounding the unit). From here, the frame that comes with the hydroponic systems provides 24/7 light to allow for maximum growth.
Although the availability of the IKEA KRYDDA/VÄXER series is not yet known, it's sure to be a hit with a variety of consumers. A lack of outdoor space has many urban consumers looking for alternative gardening innovations, which the series helps satisfy.
Trend Themes
1. Hydroponic Gardening - The IKEA KRYDDA/VÄXER series taps into the trend of soil-free gardening solutions.
2. Indoor Farming - The hydroponic series caters to the growing trend of indoor farming and sustainable living.
3. Urban Farming - The lack of outdoor space for gardening in urban areas is paving the way for innovative solutions like the IKEA hydroponic systems.
Industry Implications
1. Home and Garden Retail - Home and garden retailers can capitalize on the hydroponic gardening and indoor farming trends by offering similar innovative products.
2. Sustainable Agriculture - The IKEA KRYDDA/VÄXER series presents opportunities for sustainable agriculture companies to expand their product lines and tap into the growing indoor farming trend.
3. Interior Design - Interior design companies and professionals can explore integrating hydroponic systems like IKEA's KRYDDA/VÄXER series as a unique and practical design element.
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