'House of VR' Brings Virtual Technology to Downtown Toronto
Katherine Pendrill — May 9, 2017 — Business
References: torontolife
In an effort to make new virtual technology more accessible to consumers, a new lounge called 'House of VR' has opened up in Toronto's Queen West neighborhood. With a whimsical decor and all the latest gadgets, the new spot is a must for anyone itching to test out VR for themselves.
House of VR is a VR lounge featuring booths that can be rented out on an hourly basis. Each both is equipped with an HTC Vive system, which lets users move around the space as they explore virtual worlds. The booths are also outfitted with TV and green screens, so that others can watch their friend explore these virtual settings in real time.
With an emphasis on making VR more accessible to the average consumer, co-founder Jonah Brotman described House of VR as a "central place where people can come and try it out."
House of VR is a VR lounge featuring booths that can be rented out on an hourly basis. Each both is equipped with an HTC Vive system, which lets users move around the space as they explore virtual worlds. The booths are also outfitted with TV and green screens, so that others can watch their friend explore these virtual settings in real time.
With an emphasis on making VR more accessible to the average consumer, co-founder Jonah Brotman described House of VR as a "central place where people can come and try it out."
Trend Themes
1. VR Experiences for Rent - The ability to rent VR booths on an hourly basis offers disruptive innovation opportunities for virtual event planning and home entertainment industries.
2. Social VR Experiences - The inclusion of TV and green screens in House of VR's booths opens up opportunity for social VR experiences and virtual event collaborations.
3. Whimsical VR Decor - The emphasis on unique and playful decor in House of VR provides disruptive innovation opportunities for themed entertainment and architecture industries.
Industry Implications
1. Virtual Event Planning - House of VR's business model and setup could disrupt traditional event planning by offering VR experiences as a new form of entertainment.
2. Home Entertainment - The ability to rent VR booths and enjoy immersive experiences at home could disrupt traditional home entertainment systems and create new business opportunities.
3. Themed Entertainment - The use of whimsical decor in House of VR creates opportunities for immersive and themed entertainment experiences that go beyond traditional VR setups.
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