The Hoodsie is the New Unisex Onesie for Grown Ups
References: kickstarter & designtaxi
Hoodsie is the newest onesie for adults. Now there’s no need to feel ashamed of wearing a onesie when guests visit your home unannounced. The unisex apparel collection is made from 100% sustainable Peruvian Pima Cotton and are available in three different styles and colors; the Midweight Pima, Lightweight Pima, Heavyweight and Liquid Lame Pima.
The Hoodsie was born out of pure chance when co-founders John and Lisa realized their mutual love for the traditional onesie. The result is a comfortable and stylishly designed Hoodsie for adults to wear around the house or wherever you want because you will still look your best. Reinventing the traditional onesie for babies, the garment is designed to fit, with less bagginess and a more tailored cut.
The product is now fund sourcing on Kickstarter.
The Hoodsie was born out of pure chance when co-founders John and Lisa realized their mutual love for the traditional onesie. The result is a comfortable and stylishly designed Hoodsie for adults to wear around the house or wherever you want because you will still look your best. Reinventing the traditional onesie for babies, the garment is designed to fit, with less bagginess and a more tailored cut.
The product is now fund sourcing on Kickstarter.
Trend Themes
1. Sustainable Apparel - The rise of sustainable adult onesies like Hoodsie shows an opportunity for apparel companies to invest in environmentally friendly practices.
2. Comfortable Fashion - The demand for comfortable and stylish clothing like the Hoodsie presents a chance for retail companies to invest in more comfortable and fashionable clothing options.
3. Unisex Clothing - The popularity of the Hoodsie as a unisex clothing item presents an opportunity for clothing manufacturers and retailers to invest in more gender-neutral clothing options.
Industry Implications
1. Apparel - The Hoodsie product's success on Kickstarter illustrates an opportunity for apparel companies to invest in adult onesie lines.
2. Retail - The demand for comfortable and stylish clothing like the Hoodsie shows an opportunity for retail companies to invest in casual wear that can be worn at home or out in public.
3. Sustainability - The Hoodsie's use of sustainable materials presents an opportunity for environmentally-friendly companies to invest in creating sustainable clothing options.
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