Damien Hirst Large Spot Clock by Other Criteria
Christina Butty — October 17, 2009 — Art & Design
References: othercriteria & highsnobiety
Other Criteria is bringing high art to the masses with the Damien Hirst Large Spot Clock. Hirst is an art world heavyweight whose work is usually priced well out of reach of the typical consumer.
Other Criteria has changed this, however, using his famous spot paintings for inspiration in the Damien Hirst Large Spot Clock. The clock retails for £475.00, a steal compared to his original art.
The Hirst clock is made out of a white powdered metal case, and features Hirst’s signature on the front of the clock. Fans can pick up the clock at OtherCriteria.com, and at the Other Criteria shops at 36 New Bond Street, and 14 Hinde Street, in London.
Other Criteria has changed this, however, using his famous spot paintings for inspiration in the Damien Hirst Large Spot Clock. The clock retails for £475.00, a steal compared to his original art.
The Hirst clock is made out of a white powdered metal case, and features Hirst’s signature on the front of the clock. Fans can pick up the clock at OtherCriteria.com, and at the Other Criteria shops at 36 New Bond Street, and 14 Hinde Street, in London.
Trend Themes
1. Accessible High Art - The Damien Hirst Large Spot Clock by Other Criteria brings high art to the masses with an affordable price point.
2. Democratized Art Market - Other Criteria's approach of using famous artists' works as inspiration for affordable products disrupts the traditional exclusivity of the art market.
3. Artistic Brand Collaborations - The partnership between Other Criteria and Damien Hirst showcases the potential for collaboration between artists and brands to create unique and accessible art pieces.
Industry Implications
1. Art and Design - The Damien Hirst Large Spot Clock highlights the disruptive potential for innovative and affordable art options within the art and design industry.
2. Retail and E-commerce - Other Criteria's online platform and physical shops demonstrate the disruptive innovation opportunities in the retail and e-commerce industry by offering accessible high art products.
3. Luxury Goods - The availability of the Damien Hirst Large Spot Clock at a fraction of the price of Hirst's original artwork opens up disruptive possibilities within the luxury goods industry by making high art more attainable for a wider consumer base.
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