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High Fashion Baby Attire

Clean the Sky - Positive Eco Trends & Breakthroughs

Lilly Marthe Ebener's Newest Collection for Tots is Chic

— January 24, 2012 — Life-Stages
Stylist, fashion editor and clothing designer Lilly Marthe-Ebener has designed a new collection of chic baby attire. These 100% natural fiber garments are sure to be a hit with your little tot.

Children’s fashion in Europe is at the opposite end of the fashion spectrum when compared with Canadian baby attire. Europe is renowned for being a fashion-forward country in comparison to both the US and Canada. Marthe-Ebener, who now lives and works in Paris, gives Canadians a chance to raise the fashion stakes with her newest line of baby apparel. Against mass-produced baby wear, Lilly Marthe-Ebener revives the true artistic nature of the creation of clothing.

The creation of this chic baby apparel involves a loom – an apparatus for making fabric by weaving either yarn or thread. Master weavers are employed for the creation of this collection.
Trend Themes
1. Chic Baby Apparel - The rise of chic baby apparel is an opportunity for the fashion industry to create innovative and unique designs for infants.
2. Natural Fiber Clothing - The use of 100% natural fiber garments in baby wear is a trend that the textile industry can capitalize on with eco-friendliness and sustainability as selling points.
3. Artisan Baby Wear - The revival of artisanal clothing creation using master weavers is a trend that can disrupt the mass-produced baby clothing industry and offer unique and personalized designs.
Industry Implications
1. Fashion Industry - The fashion industry has an opportunity to expand their market and appeal to parents who value aesthetic choices for their infants.
2. Textile Industry - The textile industry can take advantage of the trend for 100% natural fiber clothing by providing sustainable, environmentally friendly materials for chic baby apparel.
3. Baby Clothing Industry - The baby clothing industry can disrupt their current mass-produced model by integrating artisanal creation techniques and unique designs in response to the growing demand for chic baby apparel.
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