Noughty's 'Hey Curl Scrunching Jelly' is 97% Naturally Sourced
Jana Pijak — December 9, 2023 — Fashion
References: lovenoughty
Noughty's Hey Curl Scrunching Jelly is formulated for defined, controlled curls and offers medium hold.
Crafted with a 97% natural formula boasting sea botanicals and copolymers, the haircare product is a game-changer for waves and curls, featuring no sticky residue or stiffness. The gel offers lasting, flake-free hold while hydrating and boosting shine, making frizz a thing of the past. While Sea Fennel ingredients hydrate and enhances cuticle smoothness for shiny, defined curls, Irish Moss restores moisture. Copolymers, part of the product's 3% of synthetic ingredients, create a flexible film, providing medium hold to ensure styled hair retains its shape.
Tailored for curly or wavy hair, Noughty's Hey Curl Scrunching Jelly is lightweight, vegan-friendly and cruelty free. The product is also free from silicones, sulfates, parabens, and more, staying true to the brand's ethical values.
Crafted with a 97% natural formula boasting sea botanicals and copolymers, the haircare product is a game-changer for waves and curls, featuring no sticky residue or stiffness. The gel offers lasting, flake-free hold while hydrating and boosting shine, making frizz a thing of the past. While Sea Fennel ingredients hydrate and enhances cuticle smoothness for shiny, defined curls, Irish Moss restores moisture. Copolymers, part of the product's 3% of synthetic ingredients, create a flexible film, providing medium hold to ensure styled hair retains its shape.
Tailored for curly or wavy hair, Noughty's Hey Curl Scrunching Jelly is lightweight, vegan-friendly and cruelty free. The product is also free from silicones, sulfates, parabens, and more, staying true to the brand's ethical values.
Trend Themes
1. Natural Haircare Products - The rise of natural haircare products like Noughty's Hey Curl Scrunching Jelly presents opportunities for brands to create formulations that offer defined curls and medium hold without the use of synthetic ingredients.
2. Hydrating and Frizz-free Haircare - The introduction of Noughty's Hey Curl Scrunching Jelly, which provides lasting hold while hydrating and reducing frizz, highlights the demand for haircare products that offer both style and nourishment.
3. Vegan-friendly and Cruelty-free Beauty - The increasing popularity of vegan-friendly and cruelty-free beauty products, exemplified by Noughty's Hey Curl Scrunching Jelly, indicates a market opportunity for brands to provide ethical options for consumers who value sustainability and animal welfare.
Industry Implications
1. Haircare Products - The development of curl-defining hair gels like Noughty's Hey Curl Scrunching Jelly is driving innovation in the haircare industry, prompting companies to create more effective and natural formulations.
2. Natural Beauty Products - The demand for natural and organic beauty products, including curl-defining hair gels like Noughty's Hey Curl Scrunching Jelly, is fueling growth in the natural beauty industry, offering new opportunities for brands to cater to environmentally conscious consumers.
3. Ethical Beauty Brands - The emergence of ethical beauty brands, such as Noughty with their vegan-friendly and cruelty-free Hey Curl Scrunching Jelly, showcases the potential for companies to meet the growing consumer demand for sustainable and animal-friendly beauty products.
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