The Marvel Selk-Bag Sleep System Turns Hero Costumes into Wearable Beds
M — January 22, 2016 — Life-Stages
For young fans of comic books looking to adorn a superhero costume as often as possible, the Selk-bag Sleep System for Kids creatively transforms the garb of iconic Marvel graphic novel characters into wearable sleeping bags. The costumes are made from incredibly plush and cozy material that can conveniently be slept in when youngsters become too tired from playing. This is ideal for parents looking to let their children dress in costumes that are as warm as they are functional.
Typically costumes tend to be made from flimsy material that is neither warm or durable, but kids love to wear them regardless. The Marvel Selk-bag Sleep Systems for Kids offer a happy medium for both parents and children with a wearable sleeping bag designed like the costumes of heroes such as Spiderman, the Hulk and Iron Man that are warm and can also be slept in.
Typically costumes tend to be made from flimsy material that is neither warm or durable, but kids love to wear them regardless. The Marvel Selk-bag Sleep Systems for Kids offer a happy medium for both parents and children with a wearable sleeping bag designed like the costumes of heroes such as Spiderman, the Hulk and Iron Man that are warm and can also be slept in.
Trend Themes
1. Superhero Costumes - Creating wearable sleeping bags from plush and cozy material that resemble superhero costumes presents an opportunity for disruptive innovation in the children's apparel industry.
2. Functional Costumes - Designing costumes that are both warm and durable offers a disruptive innovation opportunity in the costume market, appealing to parents and children.
3. Play and Sleep Integration - Blending the concepts of play and sleep by turning costumes into wearable sleeping bags opens up disruptive innovation possibilities at the intersection of the toy and bedding industries.
Industry Implications
1. Children's Apparel - The integration of superhero costumes with wearable sleeping bags could disrupt the market by providing a functional and comfortable alternative for young fans.
2. Costume Design - Incorporating warmth and durability into costume design creates opportunities for disruption in the industry, appealing to both children and parents.
3. Toy and Bedding - Bringing together play and sleep through costume-inspired sleeping bags could disrupt the toy and bedding industries, appealing to parents seeking multifunctional products.
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