The Hello Kitty Home Collection Was Made with PBTeen
Ellen Smith — June 19, 2018 — Art & Design
The Hello Kitty Home collection serves as the brand's most recent collaborative effort, offering consumers a unique line of products that are sure to make any space more adorable.
The new product line features a color palette that's largely comprised of pink hues, which directly references the iconic cat's favorite color. This cute collection pays tribute to the famed character with bold and subtle decor items that range from table lamps to desk storage. Each item features Hello Kitty's instantly recognizable facade while still upgrading any interior with a chic and modern aesthetic.
While whimsical and adorable, this line manages to offer tasteful items that are sure to add a pop of excitement to any room.
The new product line features a color palette that's largely comprised of pink hues, which directly references the iconic cat's favorite color. This cute collection pays tribute to the famed character with bold and subtle decor items that range from table lamps to desk storage. Each item features Hello Kitty's instantly recognizable facade while still upgrading any interior with a chic and modern aesthetic.
While whimsical and adorable, this line manages to offer tasteful items that are sure to add a pop of excitement to any room.
Trend Themes
1. Collaborative Home Collections - Disruptive innovation opportunity: Collaborate with well-known brands to create unique and stylish home decor collections that cater to specific target markets.
2. Iconic Character Branding - Disruptive innovation opportunity: Partner with popular characters and brands to create home decor collections that evoke nostalgia and appeal to a wide consumer base.
3. Whimsical Aesthetic - Disruptive innovation opportunity: Develop home decor product lines that combine a cute and whimsical design with a modern and chic aesthetic, catering to consumers seeking both style and playfulness in their interiors.
Industry Implications
1. Home Decor - Disruptive innovation opportunity: Introduce innovative and unique home decor products and collections that stand out in the market and appeal to consumers looking to personalize their living spaces.
2. Licensed Merchandise - Disruptive innovation opportunity: Create licensed merchandise collaborations with well-known characters or brands, expanding into the home decor market and offering fans a way to express their fandom in their living spaces.
3. Children's Furniture - Disruptive innovation opportunity: Design and manufacture children's furniture that incorporates beloved characters, allowing parents to create whimsical and fun environments for their kids.
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