The Hello Kitty Apron Will Encourage Kids to Cook while Staying Clean
Leslie Chen — December 19, 2011 — Marketing
Kids are often more than eager to help out in the kitchen, so let them get their hands dirty while protecting their outfits with this Hello Kitty Apron.
Featuring an all-pink design with the cat's adorable face and the words "peace" and "love" as the pattern, the apron is a sure-fire way to encourage cooking among youngsters. The apron also has handy pockets, a neck tie, side tie and ruffles at the bottom to finish off the look.
Although the Hello Kitty Apron may be for kids, it'll be hard to resist using it for yourself with such a fun design.
Implications - Parents trying to encourage their children to try new things look for practical items that feature a kid-friendly design. Combining these two features could help a company attract a greater number of shoppers.
Featuring an all-pink design with the cat's adorable face and the words "peace" and "love" as the pattern, the apron is a sure-fire way to encourage cooking among youngsters. The apron also has handy pockets, a neck tie, side tie and ruffles at the bottom to finish off the look.
Although the Hello Kitty Apron may be for kids, it'll be hard to resist using it for yourself with such a fun design.
Implications - Parents trying to encourage their children to try new things look for practical items that feature a kid-friendly design. Combining these two features could help a company attract a greater number of shoppers.
Trend Themes
1. Kid-friendly Kitchen Utensils - Companies can develop more products that are specifically designed for children to use in the kitchen to encourage involvement and learning.
2. Character-themed Wearables - Creating aprons and other kitchen wear with popular characters that kids love can help drive sales and encourage engagement in cooking activities.
3. Functional Fashion for Children - Designing products that not only look fun but serve a purpose, such as aprons with pockets and ties, can offer practical solutions for parents and encourage repeat business.
Industry Implications
1. Cooking Supplies - Companies in the cooking supply industry can create products specifically geared towards children looking to foster a love of cooking at a young age.
2. Children's Apparel - Creating apparel for children that is designed for functionality and fun, like this Hello Kitty apron, can provide a niche market for companies.
3. Children's Accessories - Designing functional accessories like aprons or oven mitts can provide opportunities for companies to create fun and practical products for kids.
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