These New Hellmann’s Sauces Come in Two Flavor Options
Michael Hemsworth — June 26, 2021 — Marketing
These new Hellmann’s sauces are part of the brand's expansion of its finishing sauce lineup to offer consumers with a creamy, piquant way to upgrade their favorite dishes.
The sauces come in the new Creamy Sriracha Sauce and Jalapeño Ranch Sauce, which are each targeted towards consumers with different food preferences. The Creamy Sriracha Sauce is positioned as perfect with eggs, burritos, corn on the cob and grilled chicken, while the Jalapeño Ranch Sauce adds a balanced touch to salads, pizzas, burgers and even grilled steaks.
The new Hellmann’s sauces are arriving at retailers nationwide now at a price point of $3.49 per bottle and are packaged with a drizzle nozzle to make them easier for consumers to portion out.
Image Credit: Hellmann’s
The sauces come in the new Creamy Sriracha Sauce and Jalapeño Ranch Sauce, which are each targeted towards consumers with different food preferences. The Creamy Sriracha Sauce is positioned as perfect with eggs, burritos, corn on the cob and grilled chicken, while the Jalapeño Ranch Sauce adds a balanced touch to salads, pizzas, burgers and even grilled steaks.
The new Hellmann’s sauces are arriving at retailers nationwide now at a price point of $3.49 per bottle and are packaged with a drizzle nozzle to make them easier for consumers to portion out.
Image Credit: Hellmann’s
Trend Themes
1. Flavorful Finishing Sauces - Opportunity to innovate by creating more unique and globally-inspired flavor combinations for finishing sauces.
2. Personalized Food Pairings - Opportunity to personalize and offer customized food pairing suggestions based on consumer tastes and preferences.
3. Sustainable Packaging - Opportunity to innovate and create more eco-friendly packaging solutions for consumer products like sauces.
Industry Implications
1. Food and Beverage - Innovators can develop new and unique product offerings of finishing sauces for the food and beverage industry.
2. Retail - Better personalization of food pairing options through AI and machine learning algorithms to offer greater convenience in a retail environment.
3. Packaging - Opportunites for sustainable and innovative packaging solutions for many consumer products like finishing sauces can be explored in the packaging industry.
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