Heinz Tomato Blood Ketchup is Being Given Away by the Brand
Michael Hemsworth — October 24, 2020 — Marketing
References: heinzhalloween & chewboom
The Heinz Tomato Blood Ketchup is a limited-edition offering from the brand that is sure to entice avid fans of Halloween on the hunt for products with a spooky twist.
The product is made with the same Heinz ketchup that fans will instantly recognize, but has been given a Tomato Blood-themed branding. This positions the product as a cheeky take on a classic that will help to enhance renewed interest in the brand this season.
The Heinz Tomato Blood Ketchup is being given away by the brand in 2.25 ounce mini bottles to 570 lucky winners who can get their hands on one by simply submitting their entry as part of the TikTok Hashtag Challenge from now until Halloween.
Image Credit: Kraft Heinz
The product is made with the same Heinz ketchup that fans will instantly recognize, but has been given a Tomato Blood-themed branding. This positions the product as a cheeky take on a classic that will help to enhance renewed interest in the brand this season.
The Heinz Tomato Blood Ketchup is being given away by the brand in 2.25 ounce mini bottles to 570 lucky winners who can get their hands on one by simply submitting their entry as part of the TikTok Hashtag Challenge from now until Halloween.
Image Credit: Kraft Heinz
Trend Themes
1. Halloween-themed Products - There is an opportunity for brands to create limited-edition Halloween-themed products to entice consumers during the Halloween season.
2. Branded Giveaways - Companies can create giveaways or contests to create excitement and interest in their brand.
3. Social Media Influencer Marketing - Using social media influencers to promote products and giveaways can increase brand awareness and engagement among younger audiences.
Industry Implications
1. Food and Beverage Industry - The food and beverage industry has an opportunity to create Halloween-themed products and giveaways to attract consumers during the Halloween season.
2. Marketing and Advertising Industry - The marketing and advertising industry can provide services to create and promote Halloween-themed products and branded giveaways for companies.
3. Social Media Industry - Social media platforms can develop strategies to partner with companies for social media influencer marketing campaigns to create buzz and engagement for their products and giveaways.
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