Coucha-Sutra Offers Positions For Men With No Sex Lives
Going Like Sixty — February 11, 2009 — Marketing
References: brandfreak
Ready for a new position? Break out the poster from DirectTv - the Coucha-Sutra. They show 27 new positions you and your companion can try on the couch while keeping your eyes on the television. The positions are pretty mundane given the names of a few: the “jury box,” the “snake pit,” the “handful.” But I guess that either Deutsch, L.A. took the safe route or the client demanded the Coucha-Sutra give up any resemblance to the Kama Sutra.
The ad is either destined for dorm rooms everywhere or the trash.
The ad is either destined for dorm rooms everywhere or the trash.
Trend Themes
1. Tv-inspired Couple Poses - Develop TV-inspired couple positions for both in-home and professional photo shoots.
2. Personalized Sexual Experience - Create an app that suggests sexual positions based on preferences and physical attributes of partners.
3. Virtual Reality Sexual Experience - Develop a virtual reality experience that lets couples choose from a variety of unique sexual positions in a controlled, interactive environment.
Industry Implications
1. Advertising - Create interactive social ads that incorporate TV-inspired couple positions for brands.
2. Photography - Offer unique couple photo sessions that incorporate TV-inspired couple positions to stand out in the competitive market.
3. Virtual Reality - Create a new entertainment category by developing a virtual reality sexual experience platform for couples to interactively access unique, TV-inspired couple positions.
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