Heaven Mayhem Introduces the Icon Watch with Four Unique Strap Designs
References: heavenmayhem & hypebae
Heaven Mayhem, a Los Angeles-based label loved among celebrities, has officially unveiled its new timepiece, the Icon Watch. This elegant timepiece is designed with precise Quartz movement, genuine leather straps, and a gold-plated stainless steel dial. The attention to detail extends to the watch’s reverse side, adorned with Heaven’s distinctive handwritten engraving, adding a personal touch to this luxurious accessory.
“Watches have been a category I knew I wanted to go into since the beginning. It’s a market I feel like has been largely untapped at this price point.” says founder and creative director, Pia Mance.
To add a unique touch, the watch includes four interchangeable straps named after four iconic women: Carla Bruni, Marilyn Monroe, Princess Diana, and Grace Kelly.
The Heaven Mayhem Watch collection is available on the brand's website.
Image Credit: Heaven Mayhem, hypebae, heavenmayhem
“Watches have been a category I knew I wanted to go into since the beginning. It’s a market I feel like has been largely untapped at this price point.” says founder and creative director, Pia Mance.
To add a unique touch, the watch includes four interchangeable straps named after four iconic women: Carla Bruni, Marilyn Monroe, Princess Diana, and Grace Kelly.
The Heaven Mayhem Watch collection is available on the brand's website.
Image Credit: Heaven Mayhem, hypebae, heavenmayhem
Trend Themes
1. Personalization in Luxury Accessories - Customized engravings on luxury items offer a unique selling point that fosters deeper consumer connections.
2. Interchangeable Components - Products with swappable parts, such as multiple strap options, provide consumers with greater versatility and personalization.
3. Celebrity-endorsed Fashion - Leveraging celebrity associations can elevate brand prestige and drive higher consumer engagement.
Industry Implications
1. Luxury Watches - High-end timepieces with intricate craftsmanship and personalized elements appeal to discerning consumers.
2. Fashion Accessories - Innovative and customizable designs in accessories can differentiate brands in a saturated market.
3. E-commerce - Selling premium products directly through brand websites allows for controlled brand representation and customer experiences.
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