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Maternity Wardrobe Starter Kits

Clean the Sky - Positive Eco Trends & Breakthroughs

The Hatch Layers Set is Designed to Kickstart Maternity Wardrobes

— May 16, 2019 — Life-Stages
The Hatch Layers Set is a chic set of wardrobe basics ideal for expectant mothers looking for simple pieces on which to build a maternity closet. The four-piece closet starter kit includes a black t-shirt dress, white long-sleeve top, black stretch leggings and a white tank top. This Hatch set is made from light, soft fabric that makes it ideal for layering, as the name suggests.

Given the versatility of the pieces, which are designed to be layered and mixed, the Hatch Layers Set is perfect for those just figuring out what makes them feel the most confident during such a transitional period.

While the set is certainly an investments in terms of price, the Hatch brand offers payment instalment plans through the AfterPay feature on their site.
Trend Themes
1. Maternity Wardrobe Basics - The popularity of starter kits for expectant mothers presents an opportunity for fashion brands to create more versatile and sustainable clothing lines.
2. Layering Clothing - The Hatch Layers Set highlights the importance of layering in fashion and offers an opportunity to innovate with new styles or materials.
3. Payment Instalment Plans - More brands could follow Hatch's example and offer payment instalment plans to make their products more accessible to consumers.
Industry Implications
1. Maternity Fashion - The Hatch Layers Set is just one example of a growing market in fashionable clothes for pregnant women.
2. E-commerce - AfterPay's presence on the Hatch website indicates the increasing use of online payment platforms in the fashion industry.
3. Sustainable Fashion - There is a potential market for sustainable and eco-friendly maternity wear that incorporates layering and versatile basics like the Hatch Layers Set.
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