Later's Hashtag Suggestions Help Users' Posts Gain More Traction
Joey Haar — June 7, 2018 — Social Media
References: later & producthunt
Anyone serious about social media knows that the right hashtags are the difference between a post languishing in obscurity versus getting seen and shared by all the right people, and Later's new 'Hashtag Suggestions' tool makes it easier to find the perfect combination of key phrases. The B2B social media tool automatically pulls up the most relevant hashtags for each post and sorts them to help social media marketers quickly find the right content.
Using the right hashtags puts content in front of the right audience, while using the wrong ones can bury one's post under a sea of content or make one's account look like a spam page. The Hashtag Suggestions tool sorts hashtags by percentage relevance, and it shows how many posts exist on the site for each hashtag, making it easy for businesses to find the right balance.
Using the right hashtags puts content in front of the right audience, while using the wrong ones can bury one's post under a sea of content or make one's account look like a spam page. The Hashtag Suggestions tool sorts hashtags by percentage relevance, and it shows how many posts exist on the site for each hashtag, making it easy for businesses to find the right balance.
Trend Themes
1. AI Hashtag Suggestions - AI-powered hashtag tools are gaining relevance in social media marketing, driving innovation in personalized and on-demand content customization.
2. Automated Hashtagging - Automated hashtagging tools are creating disruption in the way businesses approach social media marketing.
3. Contextual Hashtagging - Contextual hashtagging is changing the way users find and group relevant content on social media platforms like Instagram and Twitter.
Industry Implications
1. Social Media Marketing - Innovations in AI-powered hashtagging tools are creating a competitive advantage for businesses in the social media marketing industry.
2. B2B Software Solutions - Hashtag suggestion tools like Later's automated tool and their competitors are providing innovative solutions in the B2B software industry.
3. Artificial Intelligence - The advent of AI-powered hashtagging and image recognition technologies is revolutionizing the fields of AI, deep learning, and cognitive computing.
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