Amara Cosmetics Caters to Muslim Consumers Looking for Natural Makeup
Katherine Pendrill — July 11, 2016 — Fashion
References: amaracosmetics & amaracosmetics
Amara Cosmetics is a North American company creating halal cosmetics for Muslim and non-Muslim women searching for more natural beauty products. In recent years, there has been a growing demand for halal products outside of the Middle East and Asia. This brand produces plant-based beauty products for consumers who are conscious of both ingredients and production methods.
Amara Cosmetics sells a wide range of beauty products that are certified by the Islamic Food And Nutrition Council of America. This means that all of the products are produced and packaged according to Islamic Codes of Law. Not only are the products appropriate for Muslim women, but the use of all-natural, plant-based ingredients also appeals to conscious consumers looking for products that are good for both humans and the environment.
With a growing number of Muslim consumers living in North American, Amara Cosmetics fulfills the high demand for halal beauty products.
Amara Cosmetics sells a wide range of beauty products that are certified by the Islamic Food And Nutrition Council of America. This means that all of the products are produced and packaged according to Islamic Codes of Law. Not only are the products appropriate for Muslim women, but the use of all-natural, plant-based ingredients also appeals to conscious consumers looking for products that are good for both humans and the environment.
With a growing number of Muslim consumers living in North American, Amara Cosmetics fulfills the high demand for halal beauty products.
Trend Themes
1. Growing Demand for Halal Products - Creating halal cosmetics for Muslim and non-Muslim consumers taps into the increasing demand for halal products outside of the Middle East and Asia.
2. Conscious Consumerism - Producing plant-based beauty products appeals to conscious consumers who prioritize both ingredient transparency and sustainable production methods.
3. Catering to Muslim Consumers - Amara Cosmetics fulfills a high demand for halal beauty products from the growing number of Muslim consumers in North America.
Industry Implications
1. Cosmetics - The cosmetics industry has an opportunity to expand its offerings and capture a larger market share by developing halal beauty products that cater to Muslim and non-Muslim consumers who value natural and ethical beauty products.
2. Natural Beauty - The natural beauty industry can capitalize on the growing demand for halal cosmetics by creating all-natural, plant-based products that are suitable for Muslim consumers.
3. Consumer Goods - The consumer goods industry has the potential to tap into the conscious consumer market by producing and promoting halal-certified products that align with ethical and sustainable practices.
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