The Guess Connect Features the Brand's Signature Aesthetic
Vasiliki Marapas — January 6, 2015 — Fashion
References: martianwatches & cnet
Martian Watches debuted a new, Guess-designed smartwatch at this year's CES. The Guess Connect is a particularly glitzy-looking timepiece that looks nothing like what we've come to expect from "smartwatches." In fact, if you weren't aware of its capabilities, you'd think it was just a regular watch.
The Guess Connect is joined by four other designs: The Martian Aviator, Martian Commander, Martian Electra and the Martian Monarch, though the Martian-powered Guess watch appears to be the most high-end of the set.
The Connect features Dual Mode Functionality, allowing for simultaneous voice command (via Bluetooth) as well as hands-free and eye-free notifications (using Bluetooth Low Energy). Users are able to customize notifications and their alerts to their liking.
The Guess Connect is joined by four other designs: The Martian Aviator, Martian Commander, Martian Electra and the Martian Monarch, though the Martian-powered Guess watch appears to be the most high-end of the set.
The Connect features Dual Mode Functionality, allowing for simultaneous voice command (via Bluetooth) as well as hands-free and eye-free notifications (using Bluetooth Low Energy). Users are able to customize notifications and their alerts to their liking.
Trend Themes
1. Designer Smartwatches - Opportunity for luxury fashion and tech to converge in the wearable market.
2. Glitz and Glamour Tech - Opportunity for companies to stand out in the wearable market by offering visually appealing and unique designs.
3. Dual Functionality Wearables - Opportunity for companies to create more efficient and user-friendly wearables that offer both voice command and hands-free notifications.
Industry Implications
1. Fashion - The fashion industry can integrate technology into designs for smartwatches to offer consumers a new and innovative way to accessorize.
2. Tech - Tech companies can partner with luxury brands in the fashion industry to create designer smartwatches with unique and high-end designs that appeal to a wider audience.
3. Wearable Technology - The wearable technology industry can focus on creating dual-mode wearables that offer both voice command and hands-free notifications for increased user-friendliness.
4.4
Score
Popularity
Activity
Freshness
