This Editorial Features Punk Looks, Grungy Backgrounds and Bright Colors
Lacey-Jane Walsh — September 2, 2013 — Fashion
References: officiel.ua & fashioncow
This street style editorial for L'Officiel features punk rock looks, grungy backgrounds and occasionally bright popping colors. These shots are extremely edgy. While some contain feminine elements, they blend them with tough rocker chic style.
In one of these funky photos, a model is shorting plaid pants, a sweater and a white and pink fur coat. In another shot, a model sports all black, but contrasts the dark Gothic look by adding a long yellow jacket.
The makeup featured in this series is bold and attention grabbing. Some of the models sport bright blues and pinks.Some of these ladies are rocking punk style accessories too. One model is wearing a thick black chain around her neck, like a choker.
These striking looks are hard to ignore.
In one of these funky photos, a model is shorting plaid pants, a sweater and a white and pink fur coat. In another shot, a model sports all black, but contrasts the dark Gothic look by adding a long yellow jacket.
The makeup featured in this series is bold and attention grabbing. Some of the models sport bright blues and pinks.Some of these ladies are rocking punk style accessories too. One model is wearing a thick black chain around her neck, like a choker.
These striking looks are hard to ignore.
Trend Themes
1. Punk Rock Fashion - Disruptive innovation opportunity: Explore sustainable and ethical punk fashion brands that uphold the rebellious spirit while prioritizing sustainable materials and ethical production practices.
2. Edgy Street Style - Disruptive innovation opportunity: Develop augmented reality applications that allow users to virtually try on and customize edgy street style outfits, enabling a more immersive shopping experience.
3. Bold Makeup Trends - Disruptive innovation opportunity: Create beauty tech products or apps that utilize AI to recommend bold, attention-grabbing makeup looks based on facial features and skin tone, providing personalized suggestions and tutorials.
Industry Implications
1. Fashion - Disruptive innovation opportunity: Introduce smart fabric technologies that incorporate LED lights and interactive elements into punk-inspired garments, allowing wearers to customize their look in real-time.
2. Retail - Disruptive innovation opportunity: Implement virtual reality shopping experiences that recreate the grungy atmosphere of punk alleyways, offering customers an immersive and unique shopping journey.
3. Beauty - Disruptive innovation opportunity: Develop wearable tech accessories embedded with makeup sensors that can analyze an individual's skin condition and recommend bold makeup products and techniques to achieve desired looks.
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