GRID Teams Up with BETER to Enhance its Esports Betting Widgets
Kanesa David — September 9, 2024 — Tech
References: grid.gg & esportsinsider
Gaming data platform GRID has expanded its collaboration with betting and data provider BETER, enhancing its platform with advanced data visualization tools.
In addition to the duo's existing tools, GRID will introduce the Stats Widget, a customizable feature designed to display tailored statistics. This new integration enhances the platform's capabilities, enabling bettors to access deeper analytics and make more informed decisions. The updated widgets are designed with user accessibility in mind and are available across mobile and desktop platforms, ensuring seamless engagement for users regardless of device.
“Data is a powerful tool for storytelling, and the GRID widgets are designed to make esports content more accessible to new fans while deepening engagement with existing audiences. By providing real-time, actionable insights directly from the game server to BETER, we deliver a next-level experience that truly resonates with the esports community," said Mikael Westerling, Chief Sales Officer at GRID.
Image Credit: GRID
In addition to the duo's existing tools, GRID will introduce the Stats Widget, a customizable feature designed to display tailored statistics. This new integration enhances the platform's capabilities, enabling bettors to access deeper analytics and make more informed decisions. The updated widgets are designed with user accessibility in mind and are available across mobile and desktop platforms, ensuring seamless engagement for users regardless of device.
“Data is a powerful tool for storytelling, and the GRID widgets are designed to make esports content more accessible to new fans while deepening engagement with existing audiences. By providing real-time, actionable insights directly from the game server to BETER, we deliver a next-level experience that truly resonates with the esports community," said Mikael Westerling, Chief Sales Officer at GRID.
Image Credit: GRID
Trend Themes
1. Enhanced Data Visualization Tools - The integration of advanced data visualization in esports betting platforms allows users to make more informed decisions based on real-time statistics.
2. Customizable Stats Widgets - Customizable statistics features let users tailor the displayed data to their preferences, improving the overall betting experience.
3. Mobile-responsive Betting Platforms - Ensuring betting platforms are accessible across both mobile and desktop devices enhances user engagement and broadens the potential user base.
Industry Implications
1. Esports Betting - The esports betting industry benefits from advanced data integration to provide more engaging and informed betting experiences.
2. Data Analytics - Data analytics industry sees significant opportunities in the development of predictive tools that leverage real-time game data for user engagement.
3. Mobile Gaming - Mobile gaming industry can capitalize on user demand for seamless transitions between desktop and mobile betting interfaces.
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