Nike Infuses Two New Air Force 1s with GORE-TEX Technology
Nike informs one of its most iconic silhouettes with sturdy GORE-TEX technology in time for the colder seasons of the year. The Air Force 1 arrives in two new colorways constructed with GORE-TEX materials in order to withstand the terrains of winter. The new colorways include the options of either Baroque Brown and Medium Olive with Deepest Green. These hues are seasonally appropriate as it adds a warm option to one's roster of autumn shoe selections.
The construction also features rich leather on the mudguards, the heel, Swoosh branding, and eyestays. Woven textiles make up the midfoot, the toe box, and the tongue area. The GORE-TEX membrane entirely covers the entire sneaker to ensure that it is weather resistant.
Image Credit: Nike
The construction also features rich leather on the mudguards, the heel, Swoosh branding, and eyestays. Woven textiles make up the midfoot, the toe box, and the tongue area. The GORE-TEX membrane entirely covers the entire sneaker to ensure that it is weather resistant.
Image Credit: Nike
Trend Themes
1. Gore-tex Sneakers - There is a trend in the sneaker industry towards durable and weather-resistant sneakers with Gore-Tex technology.
2. Autumn/winter Collection - Fashion brands are incorporating seasonally appropriate options in their collections, providing opportunities for designing durable and weather-resistant footwear.
3. Sustainability in Footwear - The use of innovative and sustainable materials are gaining importance in the footwear industry to address environmental issues.
Industry Implications
1. Athletic Footwear - Sports brands are incorporating weather-resistant technologies and materials in their sneakers in response to the changing environmental conditions, creating opportunities for designing more durable and sustainable sneakers.
2. Outdoor Gear - The Gore-Tex technology is commonly associated with outdoor gear and equipment, paving the way for collaborations in this industry, and opportunities to further innovate or improve the technology for footwear applications.
3. Fashion Retail - Fashion retailers can capitalize on the seasonal trend towards durable and weather-resistant footwear by offering collections that include versatile, stylish, and sustainable sneakers.
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