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GoPro Car Crash Campaigns

Clean the Sky - Positive Eco Trends & Breakthroughs

Brenda Holmes Releases Footage of Her Son's Death to Promote Road Safety

— October 18, 2014 — Autos
There have been unfortunate incidences of GoPro car crash footage, but this particular point-of-view video is much more shocking. It captures the last moments of David Holmes, a 38-year-old motorcyclist who was reportedly speeding at 97 miles per hour when the accident occurred. Released by his mother, Brenda Holmes, who wanted people to learn a valuable lesson from his death, the GoPro car crash footage will leave a significant impact when it comes to road safety.

She says, "I want to be involved in this campaign because I feel something positive can come out of his loss. If we can prevent one accident; one family going through what we have been through then David would not have died in vain."
Trend Themes
1. Road Safety Awareness Campaigns - The release of GoPro car crash footage by victims' families can raise awareness and prevent accidents.
2. Use of Personal Camera Footage in Campaigns - The use of personal camera footage by victims' families in awareness campaigns can create a strong emotional impact on viewers.
3. Advocacy for Speed Limiting Technology - The advocacy for mandatory speed limiting technology in vehicles can reduce the occurrence of fatal accidents caused by speeding.
Industry Implications
1. Automotive - The automotive industry can explore partnerships with road safety organizations to promote their commitment to safety technology.
2. Insurance - The insurance industry can use GoPro footage to assess liability and provide accurate claims processing to accident victims.
3. Technology - The technology industry can invest in developing more powerful and sophisticated speed limiting technology for vehicles to reduce the chances of fatal accidents caused by speeding.
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