This Design Tool Identifies the Golden Ratio in Nature
Charlotte Joyce Kidd — September 2, 2015 — Art & Design
References: areaware & design-milk
With this unique tool, designers, artists, scientists and other curious minds can find the golden ratio in nature, everyday objects and the world around them.
The golden ratio is a mathematical proportion that is believed to be more aesthetically pleasing than any other geometrical configuration. It's also a fascinating concept because of the appearance of the golden ratio in nature. The golden ratio applies to the spiral patterns in leaves and petals, like those of an artichoke or a rose, and to the insides of natural objects like sea shells.
This handy translucent tool can be held up to any object or image to identify its possible golden ratio patterns. The design tool comes in yellow or a more transparent blue. Determining why we as humans are attracted to certain shapes or colors more than others can be extremely beneficial in design, marketing and psychology.
The golden ratio is a mathematical proportion that is believed to be more aesthetically pleasing than any other geometrical configuration. It's also a fascinating concept because of the appearance of the golden ratio in nature. The golden ratio applies to the spiral patterns in leaves and petals, like those of an artichoke or a rose, and to the insides of natural objects like sea shells.
This handy translucent tool can be held up to any object or image to identify its possible golden ratio patterns. The design tool comes in yellow or a more transparent blue. Determining why we as humans are attracted to certain shapes or colors more than others can be extremely beneficial in design, marketing and psychology.
Trend Themes
1. Golden Ratio Patterns - Discovering and incorporating golden ratio patterns in design can create visually appealing and aesthetically pleasing products.
2. Nature-inspired Design - Drawing inspiration from the appearance of the golden ratio in nature can lead to innovative and captivating design solutions.
3. Aesthetic Psychology - Understanding why humans are attracted to certain shapes and colors can provide valuable insights for marketing and psychology professionals.
Industry Implications
1. Graphic Design - Incorporating golden ratio patterns in graphic design can elevate the visual appeal and impact of marketing materials and brand identities.
2. Product Design - Applying nature-inspired design principles, such as the golden ratio, in product design can create visually harmonious and attractive products.
3. Art - Exploring the golden ratio in art can open up new avenues for creating captivating and thought-provoking artistic expressions.
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