The Givenchy Scratch Sneaker Embraces a Futuristic Velcro Design
Jaime Neely — July 20, 2011 — Fashion
The new Givenchy Scratch Sneaker is a luxurious high-top that embraces plenty of contemporary and avant-garde qualities. The all-white design is perfect for the summer season as it will certainly polish off any look.
The Givenchy Scratch Sneaker is unique in that it boasts two thick Velcro straps covering the shoe's set of laces. At first glance, the shoe appears to lack laces, but they are in fact hidden under the massive Velcro straps. The Givenchy Scratch Sneaker effortlessly combines classic street style with modern sophistication and unique design.
Implications - Today's consumers seek products that exude sophistication and modernity. Those products that offer such qualities as well as comfort and functionality will fare well in today's market. Consumers will likely invest in products that provide them with a sense of elegance and poise.
The Givenchy Scratch Sneaker is unique in that it boasts two thick Velcro straps covering the shoe's set of laces. At first glance, the shoe appears to lack laces, but they are in fact hidden under the massive Velcro straps. The Givenchy Scratch Sneaker effortlessly combines classic street style with modern sophistication and unique design.
Implications - Today's consumers seek products that exude sophistication and modernity. Those products that offer such qualities as well as comfort and functionality will fare well in today's market. Consumers will likely invest in products that provide them with a sense of elegance and poise.
Trend Themes
1. Futuristic Velcro Sneakers - Opportunity for luxury fashion brands to innovate by incorporating unique design elements such as Velcro straps into classic sneaker designs.
2. Hidden Fastenings - Rise of hidden fastenings as an innovative solution for streamlining traditional shoe designs.
3. Sophisticated Streetwear - Opportunity for fashion brands to cater to consumers looking for high-fashion, streetwear-inspired designs.
Industry Implications
1. Luxury Fashion - Innovative sneaker designs can attract a new luxury fashion consumer base.
2. Footwear - Incorporating unique design features can differentiate brands in the competitive footwear industry.
3. Athleisure - High-fashion, streetwear-inspired designs can cater to the growing athleisure market.
1.1
Score
Popularity
Activity
Freshness
