Giancarlo Zema Creates an Amazing Underwater Design Exhibit
Chalaine Mantha — April 25, 2011 — Art & Design
References: giancarlozema & contemporist
An exhibit called Underwater Design by Giancarlo Zema is a colorful sight that is sure to please visitors. The exhibit is located in Bergamo, Italy and is promoted by the Roberto Catellani showroom Puntoluce. The room is known for its spectacular lighting and turns the Giancarlo Zema exhibit into a fantastical underwater adventure.
Different furniture collections are showcased in the exhibit, including the Bright Wood Collection by Avanzini Group and the gorgeous Leaf Collection by DuPont Corian. People who are looking for a unique way to jazz up their living space could gain some great inspiration from the Underwater Design exhibit by Giancarlo Zema. There are tables and chairs that resemble the grace and sway of underwater plant life, and there's even a floor lamp that is called Octopus.
Different furniture collections are showcased in the exhibit, including the Bright Wood Collection by Avanzini Group and the gorgeous Leaf Collection by DuPont Corian. People who are looking for a unique way to jazz up their living space could gain some great inspiration from the Underwater Design exhibit by Giancarlo Zema. There are tables and chairs that resemble the grace and sway of underwater plant life, and there's even a floor lamp that is called Octopus.
Trend Themes
1. Underwater Design - Disruptive innovation opportunity: Explore the design possibilities of creating furniture and decor inspired by underwater elements.
2. Bright Wood Collection - Disruptive innovation opportunity: Develop sustainable furniture collections that use bright and vibrant wood finishes.
3. Leaf Collection - Disruptive innovation opportunity: Innovate new materials and techniques to create furniture inspired by the organic shapes and textures of leaves.
Industry Implications
1. Furniture - Disruptive innovation opportunity: Incorporate unique and nature-inspired designs into furniture manufacturing processes.
2. Lighting - Disruptive innovation opportunity: Design lighting fixtures that create immersive and fantastical experiences, like turning a room into an underwater adventure.
3. Home Decor - Disruptive innovation opportunity: Introduce unconventional and imaginative home decor pieces that draw inspiration from natural elements.
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