GetGoing Chooses Your Vacation for You
Michael Hines — August 26, 2012 — World
References: getgoing & springwise
GetGoing is a new travel site that chooses where you travel. The site asks users to choose two different vacation destinations along with their flight preferences. GetGoing then shows the price that you’ll pay for your trip, with each destination priced the same. Once you pay, the site then reveals which trip it picked. The idea behind GetGoing is that the more flexible a traveler is, the easier it is to work with travel companies to find the cheapest flights.
Letting a website choose where you vacation sounds sketchy to say the least. However, GetGoing says that it can save travelers as much as 40 percent on flights. That’s a lot of cash, especially if you’re flying internationally. The site is currently undergoing beta testing and requires an invite to join.
Letting a website choose where you vacation sounds sketchy to say the least. However, GetGoing says that it can save travelers as much as 40 percent on flights. That’s a lot of cash, especially if you’re flying internationally. The site is currently undergoing beta testing and requires an invite to join.
Trend Themes
1. Personalized Travel Experiences - Opportunity for travel sites to offer personalized vacation recommendations based on user preferences.
2. Flexible Travel Options - Opportunity for travel companies to provide flexible travel options for customers, allowing them to save on flights.
3. Beta Testing for Travel Platforms - Opportunity for travel companies to beta test new platforms and invite users to join, allowing for feedback and improvements.
Industry Implications
1. Travel and Tourism - Disruptive innovation opportunities in the travel and tourism industry to provide personalized and flexible travel experiences.
2. E-commerce - Opportunity for e-commerce platforms to incorporate personalized travel features to enhance the customer experience.
3. Market Research and Testing - Opportunity for market research and testing companies to provide beta testing services for new travel platforms, gathering user feedback and insights.
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