Ideas
Explore the world's #1 largest database of ideas and innovations, with 477,692 inspiring examples.
Trend Reports
Discover why 1,285 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 107,665 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,285 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 107,665 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,232 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 477,692 cutting edge ideas.

Dapper Grizzly Wear

Clean the Sky - Positive Eco Trends & Breakthroughs

The George McCracken FW 2012 Collection is a Bearded Man's Wonder

— February 2, 2012 — Fashion
The George McCracken FW 2012 line is a delectable mashup of sartorial excellence and badass grunge. The series vibes executive strength in combination with biker attitude and complete disregard for social norms. Pieces are sturdy and masculine with defined seaming, but are distressed for a disheveled look.

Although simple, the pieces have sharp and creative detailing. The line includes a red leather biker jacket with a diagonal zipper and retro seaming. Another memorable piece is a fur vest, which is attached to an Arizona leather jacket via suspenders. The jacket hangs like a satchel, or can be worn over the vest.

On the company site, McCracken describes his audience as a "guy who really appreciates material aspects of clothing. But he does not need clothes for status.” The exquisite quality and laid-back styling are perfect for the smart, confident man.

Photo Credit: David Kimelman
Trend Themes
1. Sartorial Grunge - The trend of combining high-quality sartorial pieces with punk-inspired grunge elements presents an opportunity for designers to create new, unique looks
2. Distressed Masculinity - The trend of incorporating distressed elements into masculine clothing provides a chance for manufacturers to combine toughness with an artistic, disheveled aesthetic
3. Functional Detailing - The trend of adding creative details to otherwise simple garments opens up a space for designers to experiment with new, unique looks that emphasize functionality and style
Industry Implications
1. High-end Fashion - High-end fashion designers can capitalize on the combination of grunge and sartorial elements to create unique, boundary-pushing looks for their clients
2. Men's Clothing - Manufacturers of men's clothing can explore the trend of distressed masculinity to create clothes that are both tough and stylish, appealing to a wide range of consumers
3. Luxury Goods - Producers of luxury goods can take advantage of the trend towards functional detailing to create high-quality, stylish pieces that stand out from the competition
1.9
Score
Popularity
Activity
Freshness