The Garmont Spring/Summer 2020 Collection is Trail-Ready
Michael Hemsworth — March 14, 2020 — Fashion
References: garmontnorthamerica & hypebeast
The Garmont Spring/Summer 2020 Collection has been announced by the Italy-based performance footwear brand to offer adventurers with a way to maintain their footing when heading out on their next adventure. The collection includes the G-Trail GTX, the G-Hike Le GTX, the 9.81 Bolt and the G-Trek High GTX, which are all available in an array of earth-toned color options. Each of the styles are accented by pops of vibrant color including red, orange, blue and green to help differentiate the footwear from other expedition-ready options on the market.
The Garmont Spring/Summer 2020 Collection highlights a premium build for easily withstanding the elements, while each style also features Heel Lock technology to keep the foot in place and prevent blisters from forming.
The Garmont Spring/Summer 2020 Collection highlights a premium build for easily withstanding the elements, while each style also features Heel Lock technology to keep the foot in place and prevent blisters from forming.
Trend Themes
1. Earth-toned Color Options - Exploring the use of earth-toned color options in footwear to differentiate from other expedition-ready options on the market.
2. Heel Lock Technology - Utilizing Heel Lock technology in footwear to keep the foot in place and prevent blisters from forming.
Industry Implications
1. Performance Footwear - Exploring disruptive innovation opportunities in the performance footwear industry to create expedition-ready options with unique color choices.
2. Outdoor Adventure - Examining disruptive innovation opportunities in the outdoor adventure industry to create footwear designs that offer premium build and effective blister prevention.
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